The Max Challenge of Avon is a gym located in Avon, CT. We were approached in early 2020 after a previous company was handling their Facebook Ads. The prior company was delivering leads at $250/lead and they didn't get one lead over the new year, the most popular time for gyms.
The Max Challenge of Avon
After careful analysis we decided it was best to run Facebook Ads for this gym. We targeted individuals within a 10 mile radius of the gym and those who expressed an interest in fitness.
With strong copy, great graphics and an irresistible offer we generated 155 leads in 6 months even through COVID-19! Our cost per lead is now at $25 compared to over $200 before.